Now I do have a bit of little bit of a secret weapon for a few of my greater profile interviews.
There’s a man who’s been on my Site who has been a buyer of mine and who’s identified about my audios for a few years and I will not point out the title as a result of he’s type of my secret weapon. He’s a PR professional and he has constructed this PR enterprise and has quite a lot of well-known shoppers. He approached me and stated, “Hey how would you prefer to interview Vic Conan.” He was instrumental in me getting the interview with Invoice Bartman, Tom Hopkins, Alex Mendosian, John Carlton, Ted Nicholas and another high specialists.
So look, he is a PR professional; his job is to get his shoppers PR and having an interview with with me is sweet PR for his shoppers. I am doing him the favor. So anytime he has a very good consumer he will refer that consumer to me and it is only a no-brainer.
It’s simply an understanding that the consumer’s paying him most likely a month-to-month price to offer PR providers and he is within the enterprise to get them publicity and to get them media time and to get them interviews. It’s understood that while you pay a PR man that he will go on the market and get you interviews.
So by the point he will get the interview arrange there is no such thing as a convincing anybody that I am an professional. If I simply had one interview on my Site, the man would most likely nonetheless do the interview primarily based on the referral from his PR professional.
Now anybody on the market, there are quite a lot of PR specialists and typically these PR specialists do not ship. However if you happen to method them and place your self as a very good useful resource for getting a consumer or promoter who has a services or products good media time and good publicity there is no such thing as a cause the PR professional would not refer their shoppers to you.
So discover out the massive names and discover out who does their PR. Ask for his or her PR division, e mail their PR division and it would go proper to the boss however if you happen to put Consideration PR Division you will get it to the fitting individuals.
In order that’s my little secret weapon and I’ve relied on him for a number of the large names. I’ve by no means actually gone outdoors of him and I nonetheless might; I am within the works and I’ve received one other excessive profile media particular person who’s going to be securing me some actual excessive profile interviews which I am enthusiastic about. All it’s important to do is use these PR individuals and have one thing of worth and provides a very good interview and we’ll discuss what’s in it for them. However it’s principally free promoting.