Russia is decided to point out it might probably defy worldwide sanctions over the conflict in Ukraine.
Quick meals big McDonald’s pulled out of Russia in protest on the Ukraine invasion and offered off its eating places – greater than 800 of them – to a Russian businessman, Alexander Govor.
Now the primary rebranded different retailers have reopened in Moscow. There is a new identify: “Vkusno i Tochka” which interprets as “Tasty and That is It”.
Gone are the Golden Arches, changed by a stylised letter M, made out of two French fries and a circle for a burger.
However the brand new homeowners hope clients will not discover too many variations. They held a press convention within the flagship restaurant on Pushkin Sq., the place the very first Moscow McDonald’s opened 32 years in the past.
“Our objective is that our company don’t discover a distinction both in high quality or atmosphere,” mentioned Oleg Paroyev, CEO of Vkusno i Tochka.
Reeta Chakrabarti presents BBC Information at Ten reporting from Moscow by Steve Rosenberg.
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