In 5 years, the Krasnaya Polyana gaming zone has welcomed 2,826,739 friends, together with 355,000 international vacationers from 170 totally different international locations. Because the opening evening, the venue hosted 189 concert events and 51 poker tournaments, and 106 vehicles have discovered their fortunate new homeowners.
The Krasnaya Polyana gaming zone began as only one gaming parlor – On line casino Sochi, which opened in January 2017. The previous media heart constructing had undergone main reconstruction to develop into one of many gems of town’s structure. The mission staff adopted one of the best practices used previously and presently by gaming and leisure facilities throughout Russia, Europe, Asia and the US, drawing on worldwide experience to create this distinctive and really formidable idea that grew to become a actuality in subsequent to no time.
Constructing on the primary on line casino, Bonus Slots slot machine parlor opened in January 2018, adopted by Boomerang On line casino in January 2019. All three have their very own distinctive attraction and supply various kinds of leisure. On line casino Sochi stays the crown jewel of gaming and leisure for friends from all around the world, whereas Boomerang is a trendy combine between a membership and a on line casino, and Bonus Slots is a slot machine parlor open to everybody. The Krasnaya Polyana gaming zone additionally contains Bonus Lodge on the very coronary heart of the resort, RED ARENA sports activities and leisure area, the one theater within the mountainous a part of Sochi referred to as ‘Within the Sport’, in addition to the nice eating restaurant Brunello and a second restaurant referred to as Buffet.
During the last 5 years, the Krasnaya Polyana gaming zone has paid greater than 4.5 billion rubles in taxes, contributing to the regional finances.
Key info and dates:
- January 2017 – the opening of the On line casino Sochi venue, the nice eating restaurant Brunello and Buffet Restaurant.
- January 2018 – the opening of Bonus Slots.
- January 2019 – the opening of Boomerang On line casino.
- October 2019 – the opening of the sports activities and leisure venue WOW ARENA (re-named RED ARENA in 2021).
- November 2019 – the opening of Bonus Lodge.
- April 2021 – the opening of the world’s first and solely theater positioned on the second stage of the On line casino Sochi venue.
- October 2021 – the rebranding of the sports activities and leisure venue. It’s now generally known as the RED ARENA.
In 2021, analysis company Mikhailov I Partnery. Analitika (M.P. Analytics) undertook a large-scale analysis to evaluate public consciousness of the Russian gaming venues. The Krasnaya Polyana gaming zone proved to be the highest recognizable gaming venue with its three casinos topping the chart: On line casino Sochi (65%), Boomerang (33%), and Bonus Slots (31%).
Over the previous 5 years, the Krasnaya Polyana gaming zone has gained a formidable variety of trade awards, together with the Russian Enterprise Journey & MICE Awards, the 2018 Moscow Life & Enterprise Award for one of the best luxurious leisure mission, the Time Out award for Sochi’s greatest restaurant, in addition to Russia’s Greatest Social Undertaking Award for the theater mission within the class Tradition, amongst others.
“Our success is outlined to a big extent by the corporate’s technique to develop large-scale venues that cater to all tastes. Our friends admire the selection of leisure we offer, in addition to the comfy location and a excessive stage of service. We’ve been impressed by the enterprise mannequin of the world-famous Las Vegas within the USA. Friends on the Krasnaya Polyana gaming zone can play poker, American roulette, blackjack, baccarat, get pleasure from a wide range of slot machines and even participate in a world poker match. Or, should you don’t really feel like taking part in, you may have an incredible eating expertise at Brunello Restaurant, watch a present on the theater, go to RED ARENA to see a efficiency by your favourite star or superstar, attend an MMA match or a boxing pageant. E book a collection at Lodge Bonus and revel in a whole trip expertise. That is what makes the Krasnaya Polyana gaming zone stand out – a formidable number of leisure choices to swimsuit any style,” stated Krasnaya Polyana’s Common Director Pavel Perov.
Since its opening, the Krasnaya Polyana gaming zone has promoted and developed its junket excursions – gaming journeys for foreigners. In 2018, the corporate established direct flights between Sochi and Israel, which helped improve vacationer circulation by a minimum of 40,000 Israeli nationals. For comparability, in 2017, the on line casino noticed nearly 500-1000 Israelis a yr. In 2019, Krasnaya Polyana ready a bundle deal for vacationers from Israel – a technique that earned it 50,000 distinctive friends.
In 2019, the Krasnaya Polyana gaming zone launched direct flights from Dubai to Sochi. One other strategic connection was established with China, as the corporate efficiently negotiated the launch of a direct flight between Shenzhen and Sochi. As well as, the variety of Istanbul-Sochi and Tel-Aviv-Sochi flights was elevated. The pandemic introduced important changes to the corporate’s junket technique. However, in 2021, Krasnaya Polyana was in a position to negotiate a direct flight to Bahrain, with the Manama – Sochi flight to be launched in 2022. Work continues on establishing direct air journey between New Delhi and Sochi.
In China, India and the United Arab Emirates, playing is in opposition to the regulation, which leads individuals from these international locations to Las Vegas, Macao, Monaco and Sochi. Securing a circulation of international vacationers is essential each for the Krasnaya Polyana gaming zone and Russia’s tourism sector basically.
“The Krasnaya Polyana gaming zone goals to develop into a frontrunner within the world leisure trade. COVID-19 restrictions this yr have slowed us down, however we’re nonetheless actively working in the direction of this purpose. This yr, we’ve got made a big contribution to a few of our firm’s world initiatives. This fall, we introduced plans to determine a gaming zone and develop tourism within the Russian Far East,” stated Pavel Petrov, Common Director of the Krasnaya Polyana gaming zone.
The Krasnaya Polyana gaming zone will likely be holding a vacation program to rejoice its fifth anniversary from January 1 to 9. Study extra concerning the occasions.
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